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PostHog Raises $70M in Series D Led by Stripe After a Simple Tweet

PostHog, a developer-focused platform for customer data and product analytics, has raised $70 million in a Series D funding round. The round was led by payments giant Stripe, pushing PostHog’s valuation to $920 million.

PostHog

Other investors included Y Combinator, GV, and Formus Capital. This latest raise brings PostHog’s total funding to $107 million since its launch in 2020.

From Analytics Tool to All-in-One Developer Platform

PostHog started as a simple product analytics tool. Today, it’s evolved into a complete platform designed to give companies full control over customer data. Its open-source model lets developers access and manage data without relying on third-party integrations.

Co-founders James Hawkins and Tim Glaser launched PostHog during Y Combinator’s Winter 2020 batch. For the first 18 months, they focused solely on building open-source tools before shifting toward revenue.

Now, the platform offers 14 integrated tools that help product and engineering teams better understand and support their users. Hawkins refers to this as providing “customer infrastructure” — meaning all customer-related tools are built into one unified system.

A Tweet That Sparked a Deal

What makes this funding round unique isn’t just the amount — it’s how it started.

In November 2023, Stripe CEO Patrick Collison unexpectedly tweeted praise about PostHog’s website. That tweet opened the door for a meeting between the teams. According to Hawkins, the conversation quickly turned into something more.

Stripe later confirmed its investment, although it declined to share further details.

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AI-Powered Tools and Continued Growth

PostHog is also tapping into AI. Its new open beta platform, Max AI, is designed to automate many of its tools — making it easier for developers to manage large volumes of data and accelerate product development.

The company currently serves customers like Y Combinator, Airbus, 1Password, Eleven Labs, and Mistral AI. Although not yet profitable, PostHog has seen consistent revenue growth, with annual recurring revenue in the tens of millions and tripling year over year.

The Bigger Vision

Hawkins says PostHog aims to become the go-to platform for anything involving customer data — from sales and marketing to support. The goal is to offer a complete stack and automate it all using AI.

With around 80 employees and a fully remote team, PostHog continues to expand its offerings while staying focused on developers. Its modular tools and simple pricing have helped it stand out in a crowded market.

Stripe’s Growing Investment Strategy

Stripe, now valued at over $91 billion, has been actively investing in high-potential startups. Along with PostHog, it recently joined Ramp’s $150 million secondary share sale and acquired crypto wallet provider Privy.

 

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